Sponsorship provides Virgin Australia the opportunity to invest in partnerships with organisations, who align with our purpose, values, policies and who make a significant contribution to our community.
Our sponsorship investments provides Virgin Australia the opportunity to give back to our community through partnerships and support to organisations in the below categories:
AFL & AFLW
Virgin Australia is the official airline of the AFL & AFLW and have been proud partners since 2001. We transport the players, coaches, league officials and fans all 18 clubs on hundreds of flights a season, sharing the magic of the game all over Australia.
The Carlton Football Club
Virgin Australia is an official partner of The Carlton Football Club, one the largest and most prestigious clubs in Australia. We provide uplifting experiences for fans across the season, including “wonderful” match days and fan flights for away fixtures.
The Gold Coast Suns
Virgin Australia is an official partner of The Gold Coast Suns and presenting partner of the “The Lounge” at the club’s home stadium, The Heritage Bank Arena. We provide uplifting hospitality experiences for fans on match days and engaging content throughout the season through the VA player travel diaries.
AFL Connect
Virgin Australia is the presenting partner of AFL Connect, the AFL’s B2B networking community for over 1300 members & stakeholders. We provide value offers & rewards for all corporate members primarily through our Virgin Australia Business Flyer Program.
Carlton IN Business
Virgin Australia is the co-major partner of Carlton IN Business, Australia’s largest B2B sporting network. We support CIB at all major events, including chartering planes for the annual Magill Estate Luncheon and collaborate with the network to connect with SME and large market corporates.
Australian Retailers Association
Virgin Australia is the official travel partner of the Australian Retailers Association (ARA), Australia’s largest and most diverse retail body with 7,000+ members. We provide rewards, benefits and exclusive offers to ARA members and support at annual events.
BIGSOUND
Virgin Australia is the official airline partner of BIGSOUND, the largest music industry conference in the southern hemisphere, held annually in Brisbane. We provide all attendees and registered performers with complimentary music baggage allowance to use when attending this event and other music events throughout the year.
Starlight Children's Charity
Virgin Australia is the official wishgranting partner of the Starlight Children’s Charity and have been proudly supporting the charity since 2010. Since then we have helped facilitate over 3,000 travel wishes for sick kids travelling on their wishes right around Australia.
Adelaide Fringe Festival
Virgin Australia is a major partner and official airline of the Adelaide Fringe, Australia’s largest community arts festival held annually over Feb-March. We support by providing all registered artists with complimentary baggage when travelling, bespoke offers for festival goers, and unique on ground experiences to help bring the festival to life.
Garma
Virgin Australia is an official sponsor of Garma Festival 2023, Australia’s largest indigenous gathering and 4 day celebration of Yolngu life & culture held in the Northern Territory. We provide opportunities for our staff to take part in the 2023 festival as part of our RAP
What Ability
Virgin Australia is a proud partner of What Ability, an NDIS-registered disability support service that provides people living with disability opportunities in the community, ranging from activities to camps and day trips, all hosted by professional and semi-professional athletes. As part of our commitment to expanding diversity and inclusion in the communities in which we live, work and fly, What Ability team members will travel on Virgin Australia flights around the country, helping the organisation deliver team training and experiences for participants. What Ability will also deliver activities to further educate our people on creating inclusive and accessible experiences for our guests.
Oz Harvest
Virgin Australia is a proud supporter of Oz Harvest, Australia’s leading food rescue organisation. We support by donating rescued food from our national lounge network as well as fundraising efforts through our employee network. Helping us in our environmental & sustainability journey.
Bio Energy
Virgin Australia is a member of the Sustainable Aviation Fuel Alliance of Australia and New Zealand (the Alliance), which aims to create a collaborative environment to advance sustainable aviation fuel production, policy, education and marketing in Australia and New Zealand. This is part of our commitment to a target of net zero emissions by 2050. You can find out more about our sustainability approach here
Our mission
At Virgin Australia we are on a mission to be Australia’s most loved airline, which creates uplifting experiences for all. Our strategy is to partner with organisations, who through our investment, can make an even greater difference and contribution to our community.
Please note that due to the high volume of requests we receive each week, unfortunately we are unable to respond individually to each application.
We will be in contact with you within four to six weeks if we wish to discuss your application further. However, if you have not heard from us within six weeks, please note that, regrettably, your request has not been accepted.
