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About Us

Our Sponsorships

Virgin Australia Sponsorship

Sponsorship plays a valuable role in the promotion of Virgin Australia and support for the communities in which our airlines operate.

Each year Virgin Australia receives many requests for assistance. As we only have limited resources available, it is unfortunate that we cannot support all applications. Only proposals that deliver commercial or community benefits that align with the direction of our airline progress to evaluation.

For more information on becoming a Virgin Australia sponsored partner, please refer to our sponsorship guidelines.

View Virgin Australia sponsorships by category: 

Community

The Virgin Australia group of airlines has an established program of community and philanthropic partnerships, with a specific focus on indigenous Australians and youth at risk. Virgin Australia team members are actively involved in these partnerships, which include:

Australian Indigenous Mentoring Experience

AIME

Virgin Australia proudly supports the Australian Indigenous Mentoring Experience (AIME). AIME provides mentors for a fairer world. Based at university campuses across Australia, the model brings together university students and the most disadvantaged school students to AIME.

 

AIME has had over 5,000 university students volunteer over 12 years - the largest volunteer movement of University students in Australian history. Over 10,000 Indigenous kids have been through the program, which has results in higher Year 12 completion rates and Indigenous students moving on to higher education, further education or employment.

AIME builds bridges between university and school. Strong bridges etched with the DNA of human connection. The structure is scientific and scalable and there's years of proof that our dreams create a reality that ends inequality.

In the last year, Virgin Australia provided AIME with over 500 flights which enabled AIME to work with over 7600 Indigenous high school students across the country. 

Black Dog Institute

Black Dog Institute

The Black Dog Institute is dedicated to understanding, preventing and treating mental illness and have a mission to enable mentally healthier lives for Australians through innovations in science, medicine, education, public policy and knowledge translation.

Virgin Australia is a long-term supporter and partner of the Black Dog Institute, working to raise awareness of mental health and help reduce the impact of mental illness and the stigma attached to it. In a bid to achieve this joint goal, the Black Dog Institute delivers mental health workshops to Virgin Australia team members around Australia and Virgin Australia actively participates in events to raise funds and awareness about mental health for the Black Dog Institute.

Care Australia

CARE Australia

CARE is a global leader within a worldwide movement dedicated to ending poverty. CARE works around the globe to save lives, defeat poverty and achieve social justice.

In March 2015, CARE Australia and Virgin Australia announced a partnership to support CARE’s work with thousands of poor communities in the Asia-Pacific region. Virgin Australia’s support includes providing flights for CARE aid workers to reach poor communities, particularly those affected by emergencies.

A key area of focus for the partnership is to create better opportunities and raise much needed funds for women and girls in the Asia Pacific region. Over the last two years, Virgin Australia has taken part in a number of CARE Australia’s fundraising initiatives including the Walk in Her Shoes challenge that aims to provide women and girls with safe water closer to home to allow girls to spend less time walking and more time at school.

Greening Australia

Greening Australia

In 2016, Greening Australia and Virgin Australia joined forces to launch Reef Aid, a powerful initiative to reduce soil erosion and help restore water quality on Australia’s Great Barrier Reef. Virgin Group founder and passionate environmentalist, Sir Richard Branson, joined the Chairman of Greening Australia, Gordon Davis, to launch the partnership and call on all Australians to get behind Reef Aid and help save one of Australia’s most precious icons.

Virgin Australia continues to support awareness and fundraising for Reef Aid by providing flights for scientists, field experts and volunteers working on Reef Aid, providing ongoing coverage on Virgin Australia’s platforms and offering hands on support from Virgin Australia team members as part of the Coastal Wetland team volunteering group.

OzHarvest

OzHarvest

OzHarvest is the leading food rescue organisation in Australia, collecting quality excess food from commercial outlets and delivering it direct to more than 1000 charities who support people in need across Australia. With operations in Sydney, Adelaide, Brisbane, Canberra, Gold Coast, Melbourne, Newcastle, Perth and in regional communities across the country, since 2004 OzHarvest has delivered over 65 million meals and saved more than 22,000 tonnes of food from ending up in landfill.

Virgin Australia works with OzHarvest in eight major ports across Australia to donate over 7,000 kilos of surplus food from Virgin Australia planes per month. These donations have resulted in excess of 110,000 kilos of food for OzHarvest, providing over 330,000 meals for people in need across Australia.

Foodbank

Foodbank

Foodbank is the largest hunger relief organisation in Australia, restoring hope to people in need by providing 63 million meals a year to over 2,600 charities and 1,750 schools. Passionate about the Foodbank vision of an Australia without hunger, Virgin Australia helps the Foodbank team to source essential food and grocery products from growers, manufacturers, and retailers across the country. Virgin Australia’s support also includes raising awareness and much needed funds by participating in various Foodbank fundraising initiatives.

Starlight Foundation

Starlight Foundation

The Starlight Children’s Foundation helps brighten the lives of seriously ill children and their families across the country. Virgin Australia is the official Wish Granting partner, and in 2016 supported 238 Starlight children Wishes that involved travel, plus transported Starlight team members around the country supporting local fundraising initiatives. A Starlight Wish is a positive distraction from the pain and fear surrounding hospital visits and illness, and involves the entire family creating memories of fun and excitement.

Recently Virgin Australia helped Starlight to grant its 9,000th Starlight Wish. By the end of 2017, at least half of all Starlight Wishes granted will involve travel with Virgin Australia.

 
White Ribbon

White Ribbon

Virgin Australia shares a commitment with White Ribbon Australia to prevent men’s violence against women. On White Ribbon Day each year, Virgin Australia proudly conducts fundraising initiatives in offices and selected airports around Australia, with Cabin Crew across the domestic and international network wearing a White Ribbon.

In March 2017, White Ribbon Australia officially announced Virgin Australia as a White Ribbon Accredited Workplace for recognition as a pioneer in contributing to national cultural change to prevent and respond to violence against women. Virgin Australia is the first airline to be accredited in Australia.

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Australian Air Force Cadets

The Australian Air Force Cadets (AAFC) is the nation’s leading community-based youth development organisation. The AAFC seeks to stimulate young Australians’ interests in both the Air Force and aviation in general, while providing them with outstanding opportunities to develop their personal and team qualities within a military setting. Virgin Australia will fly the cadets around the network during their 75th anniversary year as their platinum sponsor.

Sport

Australian Football League

Australian Football League

Virgin Australia is proud to be the Official Airline of the Australian Football League (AFL), supporting all AFL team flight requirements across Australia and abroad throughout the year. The AFL is one of the most popular sporting competitions in Australia, drawing its strength from more than 750,000 Australian members of AFL clubs each year.

The Gold Coast SUNS

The Gold Coast SUNS

As the club's Official Airline and Sponsor, Virgin Australia takes great pride in supporting the Gold Coast SUNS – from match day presence at their home ground Metricon Stadium, to support in the air, servicing all flight requirements and team travel logistics.

GWS Giants

GWS Giants

Virgin Australia is proud to be a major partner of the Greater Western Sydney GIANTS – the AFL’s newest club. The GWS Giants were founded in 2009 and competed in their first AFL Premiership Season in 2012. The GIANTS have quickly formed a talented playing list and a passionate supporter base across Western Sydney and Canberra.

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Carlton Football Club

Virgin Australia is proud to be the official airline sponsor of the Carlton Football Club, which boasts one of the most extensive business networks in Australian sport. In support of Carlton’s commitment to enhancing the match-day experience, Virgin Australia supports game-day activations during selected home games.

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West Coast Eagles

West Coast Eagles Football Club and Virgin Australia have been in partnership since 2014, an arrangement that has provided the West Coast Eagles team and fans with fantastic opportunities to travel to away fixtures and finals.

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Fremantle Dockers

Since entering the competition in 1995, Fremantle's hunger for success and never-say-die attitude has seen it develop into a strong, competitive club with one of the AFL's most passionate supporter bases. As one of the most travelled sides in the AFL, the Fremantle Dockers players, fans and staff have been flying with Virgin Australia since 2011 as the official AFL airline partner.

V8 supercars logo

Supercars Championship

As the naming rights partner of the Supercars Championship, Virgin Australia supports teams and drivers as they fly across Australia and abroad during the Championship season. Supercars is the world’s leading Touring Car category and third highest attended sport in Australia.

 

Team Gardner Racing

Virgin Australia is the Official Airline Partner and Sponsor of Team Gardner Racing. Team Gardner Racing is a high performing Australian motorcycle riding family. The team consists of former Grand Prix motorcycle road racer and touring car racer Wayne Gardner and his two sons Remy Gardner and Luca Gardner.

Arts and Entertainment

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Virgin Australia Melbourne Fashion Festival (VAMFF)

Virgin Australia is delighted to be the principal and naming rights partner of Melbourne Fashion Festival. The festival is an iconic event, which shares our values of innovation, style and our commitment to fostering emerging and established local, Australian talent. The festival runs for the month of March, offering a diverse program of events to celebrate and inspire the fashion industry around Australia, from runways shows to cultural and business seminars. 

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Appetite for Excellence

Virgin Australia proudly supports Electrolux Appetite for Excellence, Australia’s only national hospitality awards program that recognises and awards talented chefs, waiters and restaurateurs who are the next generation of industry leaders. Founded by Luke Mangan and Lucy Allon, the program inspires young culinary talent by providing money-can’t-buy educational opportunities, unique experiences and enviable prizes, with the ultimate objective of creating a sustainable industry for young professionals and the industry alike. 

ACO

Australian Chamber Orchestra

Virgin Australia is proud to be the first ever Principal Partner of the ACO, one of the world’s most distinguished touring ensembles renowned for its inspired programming from classical repertoires, innovative cross-art form projects and commissioning programs. Into its 42nd year in 2017, they will embark on 10 national tours, regional tours and 2 international tours led by Artistic Director, Richard Tognetti. In 2017 we are proud to be the National Tour Partner of the world-premiere of ‘Mountain’, a unique cinematic and musical collaboration between the ACO and BAFTA-nominated Director, Jennifer Peedom (Sherpa). 

For more information visit the Australian Chamber Orchestra Website 

Belvoir Street Theatre

Belvoir Street Theatre

In its first year as Official Airline Partner, Virgin Australia is proud to support one of Australia’s most innovative and acclaimed theatre companies. Founded in 1984, under Artistic Director Eamon Flack, Belvoir engages Australia’s most prominent and promising playwrights, directors, actors and designers to produce a season of work that is dynamic, challenging and visionary.
For more information visit

 

Black Swan State Theatre Company

Black Swan State Theatre Company

Virgin Australia is proud to have helped celebrate the Black Swan State Theatre Company’s 25th anniversary in 2016. Having presented more than 180 productions, co-productions with local and national companies, we have helped them travel throughout Australia with their national and international tours. Clare Watson also joined as Artistic Director in October 2016, and has continued to create exceptional theatre that nurtures and promotes WA audiences and artists. For more information visit

 

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Biennale of Sydney

Virgin Australia has been supporting Biennale of Sydney since 2012 as their airline partner helping to provide flights for Artists to present at the Biennale. The Biennale of Sydney is one of the leading international art festivals in the country recognised for commissioning and presenting provocative, thought-provoking art from Australia and around the world. Established in 1973 it is largest and best-attended contemporary visual arts event showcasing the work of over 1,750 artists from over 100 countries.

BoS20 will present a three-month exhibition starting from 19th March until 5 June 2016, with accompanying program of artist talks, performances, forums, guided tours and other special events all of which are open to the public for free. Velocity Frequent Flyers will have the opportunity to attend Vernissage Week, the preview leading up to the Opening from 15-17 March by presenting their membership card at participating venues. For more information go to 20bos.com and book your Virgin Australia Holiday package now.

Kinky Boots the Musical

Kinky Boots the Musical

Virgin Australia is proud to be Official Airline Partner of Kinky Boots, the heart-warming new musical playing in Melbourne, Sydney and Brisbane. Based on the movie starring Joel Edgerton and inspired by a true story, it is about a young man’s struggle to save the family business and the unexpected people he meets along the way. With winning songs by pop icon, Cyndi Lauper, book by Harvey Fierstein and direction and choregoraphy by Tony-Award Winner, Jerry Mitchell.
Don’t miss the musical and book your Virgin Australia holiday package.

Marvel: Creating the Cinematic Universe

Marvel: Creating the Cinematic Universe

Virgin Australia is delighted to be the Official Airline Partner of Marvel: Creating the Cinematic Universe , which is the first major Marvel exhibition in Australia and the largest ever presented in an art museum world-wide. Exclusive to Brisbane, the exhibition includes more than 500 objects from Marvel’s archives and private collections and more than 60 original costumes, comic books, props, spectacular design, concept and key frame art and hands-on interactives will also feature.
Book your unique Virgin Australia Holiday packages now. Showing exclusively at GOMA until 3 September 2017.

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Queensland Art Gallery | Gallery of Modern Art (GOMA) 

The two-site Queensland Art Gallery of Modern Art (QAGOMA) connects people and art through a dynamic program of Australian and international exhibitions that showcase works from a diverse range of historical and contemporary artists. Located just 150 metres apart, within the Cultural Precinct at Brisbane’s South Bank, the two vibrant galleries offer distinct, yet complementary experiences.

For more information, visit Queensland Art Gallery - Gallery Of Modern Art.

Queensland Ballet

Queensland Ballet 

Virgin Australia is proud to be Official Airline and Major Partner of The Queensland Ballet. Queensland Ballet is a vibrant, creative company which connects people and dance across Queensland. It is one of only three full-time professional ballet companies in Australia. Led by Artistic Director, Li Cunxin, the company engages renowned choreographers and designers from around the world and nurtures emerging local talent by presenting new works in an intimate studio series. 

Sydney Dance Company

Sydney Dance Company 

Virgin Australia is proud to sponsor the Sydney Dance Company - Australia’s leading contemporary dance company. Employing a full-time ensemble of sixteen dancers from around Australia and overseas, the company is led by Artistic Director, Rafael Bonachela. Employing a full-time ensemble of sixteen dancers from around Australia and overseas, the company performs nationally, regionally and internationally.

For more information, please visit Sydney Dance Company.

West Australia Ballet

West Australian Ballet 

Established in 1952, the West Australian Ballet is the first and oldest ballet company formed in Australia that is still in existence today. Since its formation, it has developed a reputation for superior classical and contemporary ballet and contemporary dance of the highest level. Based in Perth, the company’s extensive program tours regionally, nationally and internationally and has an extensive education program and other community activities including choreographic workshops.