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Velocity Frequent Flyer celebrates 7 million members with points giveaway bonanza

21/02/2017

Velocity Frequent Flyer, the award-winning loyalty program of Virgin Australia, recently marked the 7 millionth member joining the program, meaning around one in three Australians are now receiving the rewards and unique benefits unlocked by Velocity.

To celebrate this milestone, Velocity is giving away 7 million Velocity Points over the next 48 hours. The giveaway is being launched on Velocity’s Facebook page, and every member who registers receives an even slice of the 7 million Points.

Velocity Frequent Flyer Chief Marketing Officer Dean Chadwick said: “Our 7 Million Points Slice is our way of saying thanks to our members for their loyalty.

“The concept is very simple. If one person registers, they receive 7 million Points, or if 7 million people register, they receive one Point each. Velocity is all about making our member’s dreams come true so what better way to celebrate this milestone than by having the ultimate giveback,” Mr Chadwick said.

The 7 Million Points Slice commences at 3.00 pm on 21 February 2017 and ends at 3.00 pm AEDT on 23 February 2017, terms and conditions apply.

To register head to the Velocity Frequent Flyer Facebook page.

About Velocity Frequent Flyer

Velocity Frequent Flyer is the multi award-winning loyalty program of Virgin Australia. The program launched in 2005 bringing competition to the loyalty landscape in Australia for the first time by offering genuine and unique rewards to its members.

Today, the program has a membership base of more than 7 million. The program gives members the ability to earn Points when flying to more than 600 destinations worldwide with Virgin Australia or 12 airline partners including Air New Zealand, Delta Air Lines, Etihad Airways, and Singapore Airlines. It also offers an extensive portfolio of more than 100 hotel brands and a partnership with Virgin Australia Holidays, giving members the ability to earn Points at more than 160,000 hotels around the world. Velocity Frequent Flyer has the widest retail offering of any loyalty program in Australia with more than 200 retail brands in its online e-store, and a wide range of credit and charge card options providing members the flexibility to earn Velocity Points directly or transfer points from partners.

In 2013 Velocity launched Australia’s first frequent flyer program for pets. Adding to the list of program firsts, Velocity offers Family Pooling where family members can group Points and Status Credits into one account for greater rewards as well as Parental Pause for those members expecting a new addition to the family and want to pause their membership for six months, and pick up where they left off with their membership level intact.

Velocity Frequent Flyer continues to bring unique innovations to the Australian market. In 2016 it partnered with household favourite flybuys giving members brand new ways to earn Points and Velocity Status Credits on everyday spend. Also in 2016, Velocity and BP introduced an Australian-first benefit allowing customers to pay for their fuel and eligible in-store purchases with Velocity Points.