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Virgin Blue Launches Self Check-In Kiosks
Virgin Blue has today unveiled ‘Blue Check’ self service kiosks at Brisbane Airport that will allow Guests to conveniently check themselves in for their flight, choose their own seat and print their own boarding pass and itinerary in less than 60 seconds.
The performance and user friendliness of ‘Blue Check’ kiosks will be closely monitored during an initial three month pilot stage before they are rolled out across the network.
Virgin Blue expects to install kiosks in Adelaide, Brisbane, Sydney and Melbourne Airports next year with other ports likely to follow.
Initially ‘Blue Check’ will be offered to Guests travelling with cabin baggage only. However the high quality, low fare airline plans to give all Guests the option of self-service check-in by the end of the first quarter of 2005, including those with checked luggage.
Virgin Blue Chief Executive, Brett Godfrey, said, “As always we are focused on enhancing and streamlining the travel experience for our Guests and the new ‘Blue Check’ self-service kiosks are just another way through technology that we can offer quick, efficient and more convenient service to travellers.”
“Another bonus of rolling out ‘Blue Check’ kiosks is that Virgin Blue will be able to increase the number of flights from selected airports without creating longer check-in lines or raising costs by adding further check-in counters to cope with future demand.”
“This initiative will help us to continue our growth while keeping our operating costs low so we can continue to pass the savings on to travellers,” Brett Godfrey finished.
Specially trained Virgin Blue Ground Crew will be on hand as ‘Blue Check’ ambassadors to assist Guests with the Blue Check process.
* Images of Virgin Blue’s new ‘Blue Check’ kiosks are available for media use on request.